Company details
Company name *
Industry *
What services and/or products do you offer? *
Brief company description *
Years established *
Number of employees *
Your name *
Your email *
Your phone number *
If no, who is the decision maker?
Background information
Brief company description *
Please list and outline the product/services you offer.
What differentiates your organisation?
What is the current perception and reputation of your business?
What current marketing activities are you undertaking?
When would you like your campaign to launch?
What makes your product and/or service better than alternative offerings on the market?
Mandatories
Are there any mandatory marketing channels that must be included? *
Are there any marketing channels you prefer not included? *
If yes, please provide.
Objectives
What has prompted you to develop a marketing strategy with Emroy?
What are your short-term (1-3 mos.) objectives for your marketing?
What are your long-term (4-12 mos.) objectives for your marketing?
What will a new or redefined marketing strategy mean for your organisation?
Thought starters
What ideas have you explored in the past that showed promise?
Competitors
Who are your competitors?
What strengths do they have over you?
What strengths do you have over them?
Helpful insight about your audience
Who are your existing customers?
Who are your ideal customers?
What do you know about your ideal customers?
What’s holding back your ideal customers from working with you already?
Brand guidelines & existing assets
If yes, please attach documents.
Do you have a database of previous customers? If yes, how many records? *
Do you have a database of potential customers? If yes, how many records? *
Does your organisation use a CRM? If so, which one? *
What additional software does your organisation use for marketing?
Budget & resources
How many internal hours per week can you / your team dedicate to implementing the strategy?
What is your total budget per month (including ad spend, campaign items, and management)? *
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